90 kids in costume at Wednesday's launch, Rathika and Raymond too
The Junior Carnival Parade Moving Back to Malvern
Media Launch/Preview on July 2, 2014
TORONTO, ON - The media is invited to join Scotiabank Toronto Caribbean Carnival's CEO Denise Herrera-Jackson, local MPPs, city of Toronto councillors, Scotiabank representatives and members of the Caribbean Canadian community for the releasing of information about this year's RELOCATED Junior Carnival/Family Day. The colourful 11.30 am media preview will be held at the soon-to-be-opened Malvern Family Resource Centre (90 Littles Rd).
The Festival Management Committee, members of the Toronto Mas Band Association and The Organization of Calypso Performing Artistes will be releasing key information about this year's Children's Parade and Carnival. Starring in the media preview with be 90 children in costumes (with signed model releases) from nine mas camps and will be showing their new Mas dance moves for the first time! There will also be Junior Calypso singers, a dance group and steelpan performances.
For the past two years, the Parade and Family Day has been staged in Downsview Park. However, since this summer the roads and bridge that the children danced along are slated to be closed for reconstruction, the parade is coming to the Malvern community. On Saturday July 19th, over 1,500 children in Mas costume will be taking to the streets between Malvern and Neilson Park south of Finch and Neilson Road for the annual parade.
Who: 90 children in mas costumes. Jr steel pan orchestra (OSA), Jr calypso singers (OCPA)
MC Calypso star - Dick Lochan Spokespeople from the Junior Carnival Parade, An MP and a city councillor and Scotiabank will speak at the press launch.
MP Rathika Sitsabaiesan, Scarborough Rouge River Riding
Councillor Raymond Cho Ward 42 Scarborough-Rouge River
Scotiabank branch manager Michael Lawrence
CEO Scotiabank Caribbean Carnival Denise Herrera-Jackson
When: 11:30 a.m. to 12:30 p.m. Where: 90 Littles Road (east of Morningside Ave and Sewells Rd) What: The children will hold a short parade along Littles Road into the new Malvern Family Resource Centre. Parking available
The Scotiabank Toronto Caribbean Carnival is an exciting three-week cultural explosion of Caribbean music, cuisine, and revelry as well as visual and performing arts. It has become a major international event and the largest cultural festival of its kind in North America. As Carnival is an international cultural phenomenon, the great metropolis of Toronto and its environs will come alive as the city explodes with the pulsating rhythms and melodies of Calypso, Soca, Reggae, Chutney, Steel Pan and Brass Bands. The Festival Management Committee oversees the running of North America's largest outdoor festival.
Corporate sponsors of this year's festival include: Scotiabank, OLG, The Toronto Star, CTV, CP-24, Virgin Radio, The Canadian Federal Government, The Province of Ontario, City of Toronto, Tourism Toronto, The Greater Toronto Airports Authority, the Ontario Science Centre, and the Liberty Grand.
Scotiabank is a leading financial services provider in over 55 countries and Canada's most international bank. Through Bright Future, our global philanthropic program, Scotiabank and its employees support causes at a grassroots level across six pillars: health, education, social services, arts and culture, environment and sports. Recognized as a leader for our charitable donations and philanthropic activities, Scotiabank has contributed on average some $50 million annually over the last five years to community causes around the world. Visit us atwww.scotiabank.com.
For media inquires:
Stephen Weir Scotiabank Toronto Caribbean Carnival Publicist
Like many other self-employed communicators in Toronto I have a schizophrenic career. On one hand I am an active publicist working on many high profile projects including the McMichael Canadian Art Collection, Caribana and the Charles Taylor Prize for Literary Non-Fiction, on the other, as a journalist I have one book published (The Sinking of the Mayflower) under my name and have ghost written two other books. I am the travel editor of Diver Magazine and I write travel stories, cultural stories and housing stories for a number of daily newspapers in Canada. For thirty years I have been researching, watching and writing about the History of Diving in the Movies. In the pages of Diver Magazine and a variety of other publications, my articles have been titled Blood And Bubble movies. I have documented over 3,000 movies dating back to the 19th century that show actors/actresses diving or snorkelng on film. My website, with three seperate Blogs and a photography section represent just three small aspects of my work. firstname.lastname@example.org.