Scotiabank Caribana kick-off

MEDIA ALERT
WON’T STOP THE VIBE – THE LAUNCH OF THE SCOTIABANK CARIBANA™ FESTIVAL

Tuesday, July14th 2009
11.45am – 2pm

Official Launch for the Caribana Festival at Yonge/Dundas Square
Minister of Tourism, Federal Minister of Health and FMC to speak
Harder They Come, Calypso, Mas costumes and Steel Pan to perform

What: Scotiabank Caribana™ 2009 is kicking off the summer festival. The launch showcases the many events that will entertain and energize Toronto over the next three weeks. Speeches. Musical performances. Dance troupes and dancers in Mas costumes. Special performance by members of the cast of The Harder They Come Musical. Calypso singers. Soca music. Pan orchestra.
Why: Scotiabank Caribana™ is an important tourism event. It annually brings hundreds of thousands of tourists into the city. This year, the volunteer-driven festival is marking its 42nd year.
Who: Scheduled to speak - the honourable Lisa Riatt and the Honourable Monique Smith. Councilor Joe Mihevc and FMC Chairman Joe Halstead. Other dignitaries, including a Federal Government representative will be announced soon
When: Mini-Caribana tent (historic displays, info on festival events) opens at 11am.
Speeches 11.55 am to 12.30 pm. A cavalcade of entertainment until 2pm.
Where: NOTE NEW LOCATION. Yonge/Dundas Square. Corner of Yonge and Dundas Streets. Downtown Toronto.
How: All media are welcome to cover the event. www.caribanafestival.com The public is encouraged to attend this FREE event

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Media Contact

Stephen Weir, Publicist Alicia Sealey, Publicist
stephen@stephenweir.com atchp@the-wire.com
Toronto Office: (416) 489-5868 Tel: (416) 599-0664 Cell: (416) 801-3101 Cell: (416) 500-4349