Friday 12 February 2010

Olympic Games Will Heat Up Once Scotiabank Caribana Arrives in Vancouver


Thanks to Scotiabank Caribana
2010 Winter Games are about to feel the Vibe!


As if it wasn't hot enough at the 2010 Vancouver Olympic and Paralympic Winter Games! Today Scotiabank Caribana announced that an all-star cast of Mas Players and world renowned Calypsonian and Pannist will be performing for 3 days at Ontario House, located at 50 Pacific Boulevard at the Concord Place Community Celebration Zone.
Ontario House will showcase the province's tourism, technological, cultural and culinary success stories. As the largest summer festival in the province and the cultural jewel of the country, Scotiabank Caribana will be featured in multimedia presentations at Ontario House, as well as three - one hour performances, one each on February 14th, 15th and
16th.
"We expect over 90,000 people to experience a little bit of Scotiabank Caribana at Ontario House," explained Festival CEO Joe Halstead. " Our performers are energized and Vancouver is really going to feel our Vibe!!!"
The intent of Scotiabank Caribana's participation is to help promote the City of Toronto and the Province of Ontario as a premier tourist destination to visit and do business. It will take the form of a 13-member team showcasing the various carnival arts; Mas', Calypso and Steel pan.
Located in between BC Place Stadium and Sochi House (Science World), Ontario House offers visitors a unique, one-of-a-kind, experience that will live on in their memories for years to come and reinforce Ontario's tourism brand message - "There's No Place Like This..." Ontario House will feature the best Ontario has to offer from a tourism perspective, featuring nightly concerts, culinary experiences, film, technology, the arts and a jaw dropping Scotiabank Caribana performance!
Audiences in Vancouver will get to experience some of the exciting entertainment that makes the 2-week Scotiabank Caribana Festival, Canada's biggest tourist draw -- next to the 2010 Winter Games. This year Scotiabank Caribana is set to kick off Tuesday July 13th at the Yonge Dundas Square. The parade will be held along Toronto's waterfront on July 31st. The festival ends on Sunday August 1st with the DeScotiabank Caribana Lime at Ontario Place.
Even after the Scotiabank Caribana performers have left Vancouver, visitors to the Olympics will see breathtaking images from the annual Toronto festival. Last summer the Canadian Tourism Commission, in association with the Canada's Olympic Broadcast Media Consortium, sent a film crew right onto the Scotiabank Caribana parade route and shot high definition footage to be used in a video postcard about the Festival.
The Caribana video postcard (one of two dozen made for the Olympics) has been reproduced into four lengths (2.5 minutes, 1 minute, 30 seconds, and 15 seconds), dubbed into several languages, and provided to over 200 official (add - 2010) Olympic Games' broadcasters around the world to be seem by a potential cumulative audience of over 10 billion people.
The Scotiabank Caribana Festival is an exciting two-week cultural explosion of Caribbean music, cuisine, revelry as well as visual and performing arts.
Now in its 43rd year, it has become a major international event and the largest cultural festival of its kind in North America. As Scotiabank Caribana is an international cultural phenomenon, the great metropolis of Toronto and its environs will come alive as the city explodes with the pulsating rhythms and melodies of Calypso, Soca, Chutney, and Steel
Pan music. The Festival Management Committee oversees the running of North America's largest outdoor festival. www.caribanafestival.com

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Media Contacts:

Stephen Weir
Stephen Weir & Associates
Tel: 416-801-3101 Fax: 416- 488-6518
Email: stephen@stephenweir.com

Time willing Scotiabank Caribana will perform for media in Vancouver. To contact the performers in Vancouver please contact:

Roborta Atkinson | Tour Manager
Festival Management Committee | Scotiabank Caribana
cell: 416-728-8097

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